by Sitting Pretty | Jun 11, 2025 | Paid Search
What Is AISO (AI Search Optimization)? Search is getting smarter — and so should your strategy. Learn what AI Search Optimization (AISO) is, why it matters, and how we use it to grow brands faster. Search isn’t what it used to be. Gone are the days of keyword...
by Sitting Pretty | Jun 9, 2025 | Growth Marketing, Paid Search, Paid Social
What Is Performance Marketing? Tired of marketing that looks good but doesn’t deliver? Discover what performance marketing is, how it overlaps with growth strategy, and how we make it work for real results. In today’s digital landscape, marketing should be more than...
by Sitting Pretty | Jun 9, 2025 | Paid Social
How to Run Ads on Instagram Instagram ads shouldn’t be guesswork. We break down how to run campaigns that are strategic, scroll-stopping, and built for growth — the SPC way. Instagram isn’t just for pretty pictures — it’s one of the most effective paid social...
by Sitting Pretty | Jun 9, 2025 | Paid Search, Paid Social
Using Paid Ads to Promote an Event Need to sell tickets or fill a room? We use paid ads to take events from idea to sold out — just ask Happy Hour House. Here’s how we make it happen. Event marketing has changed. Organic posts alone won’t cut it — if you want to...
by Sitting Pretty | Jun 8, 2025 | Paid Social
Using Paid Social to Build Brand Awareness You can’t grow a brand no one knows. Discover how we use paid social to spark awareness, scale reach, and make sure your brand shows up where it matters. You can have the best product or service in the world — but if no one...
